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Tina's Story

  • Writer: Tina Brickhouse
    Tina Brickhouse
  • Aug 8
  • 6 min read

Updated: Aug 22


Tina Brickhouse smiling near a red cake with a Wonder Woman theme. She wears a black polka-dot top. The setting seems like a casual indoor space.

"Not retiring. Not slowing down. Not apologizing."


Hey there! I'm Tina, and if you're here, you probably want to know how someone goes from selling 2 houses in their first year to leading billion-dollar brokerages. Fair question. Here's the real story, the one that includes the struggle, the mentor who saved my career, and the moment I discovered my true calling.

The Humbling Beginning

In 2010, I walked into Keller Williams The Woodlands with big dreams and zero idea what I was actually doing.

My first year? I sold exactly two houses. Two.

I was ready to quit. Actually, I had one foot out the door and was mentally writing my resignation letter when another agent agreed to have lunch with me. She could have said no, probably would have meant more business for her. Instead, she said something that changed my life:

"Tina, you have what it takes. But you're not doing the activities."

That hit me like a brick. (Pun intended.)

She was right. I had been waiting for success to find me instead of going out and creating it. I wasn't making the calls. I wasn't door-knocking. I wasn't doing the daily disciplines that create the results.

It was the most humbling realization of my life and the most valuable.

Results are always a reflection of activities. Always.

The Mentor Who Saved My Career

That agent became my mentor, and she taught me something profound: success in real estate isn't about being naturally gifted or having perfect market conditions. It's about doing the right activities consistently, even when you don't feel like it. Especially when you don't feel like it.

For six months, I followed her guidance religiously. I made the calls. I knocked the doors. I did the work even when it felt impossible. And slowly, very slowly, things began to shift.

But then I realized something else: I needed more than just a mentor's occasional guidance. I needed someone completely dedicated to my success.

The Investment That Changed Everything

Six months later, I made the best investment of my career: I hired a coach.

That's when everything clicked.

Having someone whose sole focus was my growth, my success, my breakthrough; it was transformative. My coach didn't just teach me systems; they helped me see possibilities I'd never imagined. They held me accountable to activities I might have skipped. They celebrated wins I might have dismissed.

More importantly, they helped me understand something that would shape my entire career: the power of having someone believe in you before you believe in yourself.

Watching my own transformation through coaching seeing how the right guidance could turn struggle into success, confusion into clarity, potential into performance; that's when my love for coaching agents was born.

I experienced firsthand what's possible when someone invests in your growth. And I knew I wanted to be that person for others.

From Struggle to Success

That coaching investment didn't just save my career; it launched it. Within months, I was consistently hitting my goals. By the end of my third year, I was closing over $10 million in volume annually, with 35% of my business coming from referrals.

But the real transformation wasn't in my bank account. It was in my understanding of what coaching could do.

I experienced what happens when someone sees your potential before you do. When someone holds you accountable to your own greatness. When someone celebrates your wins and helps you learn from your losses.

That experience planted a seed that would grow into everything I do today: What if I could be that person for others?

From Agent to Architect of Success

By 2014, I was watching the same pattern I'd lived: talented agents struggling not because they lacked skill, but because they lacked belief in themselves and consistent execution of the right activities.

"I can't watch this anymore," I told myself. "I know what works because I've lived it."

The transition from individual agent to Team Leader wasn't just a title change, it was a complete reimagining of what leadership could look like in real estate. I didn't want to just manage agents; I wanted to create an environment where excellence felt inevitable.

My approach was different. While other team leaders focused solely on metrics and quotas, I focused on culture and capability. I celebrated wins, big and small. I invested in people's growth even when it didn't immediately impact my bottom line. I created systems that supported human potential, not just production numbers.

Because I remembered what it felt like to almost quit. I remembered the power of having someone believe in me. And I was determined to be that person for others.

The results spoke for themselves: double-digit increases in company dollar, 90% + retention rates in top tiers, and something even more valuable; a reputation as the leader who could take struggling agents and help them discover their greatness.

The MAPS Revolution

In 2022, I was invited to become a MAPS Leadership Coach; a recognition that placed me among the elite coaches in the Keller Williams system. This wasn't just another certification; it was validation of what I'd been building all along: a methodology that transformed individual potential into collective success.

"MAPS coaching taught me that great leadership isn't about having all the answers," I learned. "It's about asking the right questions and creating space for people to discover their own greatness."

My coaching style allowed me to take a struggling agent, someone who reminded me of myself in 2010, and help them see possibilities they'd never imagined. I could take a successful agent and help them build systems that would scale. But most importantly, I could take a group of individuals and help them become a team that achieved things none of them could accomplish alone.

The one-on-one sessions. The group masterminds. The workshops that left people feeling like they'd just discovered a superpower they didn't know they had. This wasn't just coaching, this was transformation. And it all started because someone believed in me when I only sold two houses.

Building Billion-Dollar Culture

Being an Executive Director at Keller Williams for over 10 years, leading hundreds of agents. Over one billion dollars in annual sales consecutive years. The kind of operation that could make or break careers.

But I didn't see numbers. I saw potential. Lots of it.

"When you're leading 400 agents, you're not just managing a business, you're curating a culture," I realized. "Every decision, every meeting, every celebration either builds the kind of environment where people thrive, or it doesn't. There's no neutral."

My approach was quintessentially me: systems with soul, structure with story, metrics with meaning. I implemented new onboarding processes that didn't just teach procedures, they instilled pride. I created recognition programs that didn't just acknowledge achievement, they celebrated the person behind the performance.

Because I knew something from experience: You can recruit with opportunity, but you retain with culture.

The Philosophy That Changes Everything

Through it all, I've operated from a philosophy that sounds simple but proves revolutionary in practice: Culture eats strategy for breakfast.

I used to think the perfect plan would fix everything. Perfect onboarding flows, detailed 30-60-90 strategies, scripts that covered every objection. And while all of that matters, it's not what makes people stay.

What keeps people isn't structure, it's culture. The way we celebrate each other. The way we fight for each other's growth. The way we show up even when it's hard.

This insight has become the foundation of everything I build. Whether I'm coaching an individual agent or a leader toward their breakthrough year or leading hundreds of agents toward collective success, the question is always the same: How do we create an environment where excellence feels inevitable?

The Woman Behind the Wisdom

But perhaps the most important thing to know about me isn't what I've built professionally, it's that I've remained authentically myself throughout the journey.

I'm the executive who dances like no one's watching (except Sweet Brooklyn, who is definitely watching). The CEO who can deliver tough feedback with genuine warmth. The leader who celebrates others' victories as enthusiastically as her own.

At 60, I posted something that resonated deeply: "Not retiring. Not slowing down. Not apologizing. This milestone isn't a finish line, it's a power move."

Because that's who I am: the woman who turned near-failure into wisdom, pressure into pearls, and individual success into collective legacy.

What I Believe Now

  • I believe momentum doesn't just happen, it's created through consistent activities.

  • I believe goals without tracking are just wishes. I learned that the hard way.

  • I believe you can do big business and still have a big heart.

  • I believe culture eats strategy for breakfast, every single time.

  • And I believe that every single person has more potential than they're currently accessing. Sometimes they just need someone who sees it first and won't let them quit on themselves.

Because I was that person who almost quit. And look what happened when someone believed in me instead.

The Work Continues

I'm not slowing down. I'm getting more intentional.

Every agent I coach, every leader I develop, every culture we create, that's all part of something bigger. We're not just building businesses. We're building legacies.

Because when you've lived the full journey; from selling 2 houses to leading billion-dollar brokerages, you realize something profound:

The real treasure isn't what you achieve. It's who you become in the process of achieving it. And who you help others become along the way.

That's a lesson I carry with me always. 

Ready to discover what you're truly capable of? I remember what it feels like to doubt yourself. Let me help you build something extraordinary.

 

 
 
 

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